Iowa Admin. Code r. 185-16.12 - Consumer promotions
(1)
Coupons. The act by an industry member of furnishing to
consumers coupons which are redeemable at a retail establishment does not
constitute a means to induce provided the following conditions are met:
a. All retailers within the market where the
coupon offer is made may redeem such coupons.
b. An industry member may not reimburse a
retailer for more than the face value of all coupons redeemed, plus a usual and
customary handling fee for the redemption of coupons.
(2)
Direct offerings.
Contest prizes, premium offers, refunds, and like items may be offered by
industry members directly to consumers. Officers, employees, and
representatives of wholesalers or retailers are excluded from participation.
This rule is intended to implement Iowa Code section 123.186.
Notes
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